Understanding Machine Learning: What It Really Does and Why It Matters
Machine learning already influences decisions, systems, and outcomes. This session explains what it actually is, how it works, and why professionals need to understand it.
What will set you apart
By completing this course you will gain the following competencies
- What machine learning really means in simple terms
- How machine learning differs from traditional software
- Where machine learning is already used in business
- How data quality affects outcomes
- Why machine learning can go wrong
- What professionals must understand before trusting outputs
Event breakdown
- What machine learning is and is not
- How machines learn from data
- Types of machine learning
- Where machine learning is used today
- Role of data quality
- Bias and limitations
- Risks of blind reliance
- Professional responsibility
Description
Presenters

Prof. Hanlie Smuts — Professor Hanlie Smuts is an Associate Professor in Informatics at the University of Pretoria, specializing in digital transformation, knowledge management, and business innovation. Before academia, she held senior leadership roles at MTN South Africa and aYo Holdings, including General Manager: Product and Digital (Marketing) and Group Executive: People, Projects, and Operations. She holds a PhD and M.Sc in Information Systems from UNISA and a B.Sc and B.Sc Hons in Computer Science from Stellenbosch University. A member of KMSA and SAICSIT, Prof. Smuts continues to bridge the gap between industry and academia, focusing on digital innovation and AI-driven knowledge management.
You will earn a certificate
On successful completion you will receive a certificate for 2 CPD units.
Requirements
- Laptop, desktop, or mobile device with internet access
- Microsoft Edge, Google Chrome, Safari, or Firefox browser