Strategic Planning: Developing and implementing long-term business strategies – 18 February 2025

The event “Strategic Planning – Developing and Implementing Long-Term Business Strategies” hopes to equip business leaders and finance professionals with the tools and insights needed to create, execute, and sustain effective long-term strategies.

Date:

18 February, 2025

Time:

13:00

Hours:

3 hours

CPD Units:

3

Category:

Strategist

Group:

Channel 2: Growth

Format:

Live Event

Out of stock

Product Information

This webinar aims to refine the strategic planning skills of business leaders and finance professionals to drive sustainable growth and competitive advantage. Participants will explore key methodologies and best practices on crafting and executing effective long-term strategies. The session will cover essential aspects such as what strategy is and where it fits in, key strategic analysis tools that are used in practice as well as frameworks that can be leveraged to assist in the implementation and evaluation of the chosen strategy. Through interactive discussions and practical insights, attendees will gain the knowledge and tools needed to navigate uncertainties, optimize resources, and ensure long-term business success.

What will set you apart

By attending this webinar you will gain the following competencies

  1. Thorough understanding of strategy in relation to business and the business environment.
  2. Outline the strategic management process and understand why this is so important.
  3. Thorough understanding of the strategic planning process
  4. Ability to perform certain aspects of the strategic planning process, for example, a strategic analysis, incorporation of the balanced scorecard in implementing a strategic plan.
  5. Assessment of strategic choices through the use of the SAF model.
  6. Ability to identify key stakeholders and determine an appropriate strategy to manage these groups.

Event breakdown

  1. What is strategy and where does it fit in?
  2. Strategic management and it’s importance in modern day business
  3. The strategic planning process
    • Step 1: Vision, mission and values
    • Step 2: Strategic analysis – This section will go into more detail as to the possible frameworks and tools that can be leveraged when performing a strategic analysis such as: SWOT analysis, PESTEEL analysis, Porter’s 5 forces, Stakeholder analysis and evaluation, etc.
    • Step 3: Strategic Choice: The application of the SAF framework for assessing strategic choices will be covered in more detail.
    • Step 4: Strategy implementation and evaluation: Here the use of the Balanced Scorecard will be discussed in more detail and the benefits of its use in this sphere of Management Accounting and Finance will be explored in more detail.
  4. Conclusion

Certificate

The following event is awarded 3 CPD units in Strategist.

Presenter/s

Michelle de Lange
Michelle de Lange a globally recognised Senior Lecturer in Management Accounting, Michelle shapes future professionals with award-winning dedication and excellence.

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