Introduction
Many professionals attract interest but fail to convert it. This session explains how interest turns into clients through clarity, confidence, and trust.
Category: Practice Management
Channel 2: Growth
Information
Available from: 29 July 2026, 14:00
Format: Webinar
CPD Units: 2
What will set you apart
By attending this webinar you will gain the following competencies
- Why interest does not automatically become work
- Where conversations usually stall
- How value should be communicated
- Why confidence matters more than persuasion
- Common mistakes that lose potential clients
- How trust is built early
- How to convert without being pushy
Certificate
The following event is awarded 2 CPD units in Practice Management.
Presenter
Leana van der Merwe
With 18+ years in accounting and corporate governance, Leana leads technical support at CIBA and is a recognized thought leader in regulatory compliance.
Get Access to Related Accounting Weekly Articles
Please note reading Accounting Weekly articles count towards non-verifiable CPD.
Support
For support queries please log a ticket on your membership profile
You must log in and have started this course to submit a review.