Revenue looks impressive, but cash flow determines value. This session explains how free cash flow is used to value a professional practice properly.
R345,00 VAT incl.
Many professional practices believe their value lies in turnover or accounting profit. In reality, value is driven by sustainable free cash flow. This session explains how free cash flow valuation works in a professional practice context and why it provides a more realistic view of worth. Attention is given to normalising earnings, adjusting for owner dependence, and understanding how risk and growth affect valuation outcomes. The session focuses on how valuers think and why certain practices attract higher values than others. Understanding this approach improves decision making around selling, buying, succession planning, and partner exits. This session brings clarity to a topic that is often misunderstood and poorly applied in practice valuations.
Dr Shaun Watson
Lecturer in Financial Management at the University of the Free State. Specialises in practical financial management, governance and compliance and real-world business impact.
The following event is awarded 3 CPD units in Management Accounting.
+27 (0) 12 643 1800/2/4 ciba@myciba.org www.myciba.org
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